Kemba Gets Dark On "Greed"

Image via John Tashiro

You have to love how the visual elements from Kemba's Negus match the songs perfectly. He could've easily made his clips feature 5011 niggas sitting with him on a couch getting blunted on some Kids shit, but he found a way to match the dark, lonely vibe that a track like "Greed" has with this video. The clip finds Kemba alone, in a dark ass room, pouring his heart out into his mouth, spitting his innermost thoughts (and fears) to Frank Drake's hypnotizing drone of a track.

It's lovely.

Kemba's wrapping up the No Ceilings Tour in California, with a show tonight (April 29) in Santa Ana before the final stop, May 2nd's gig at The Roxy in Los Angeles. Be there.

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Kemba Opens Up In "Already" Video

The last time we saw Kemba, he was spitting a verse for Kendrick Lamar that had the entire internets wondering if he was TDE. For those who hadn't been paying attention then, they are surely paying attention now, so it makes sense that Kemba drops a video for "Already," a standout Frank Drake-produced cut from Negus. While the project as a whole is more of a new school negro spiritual, the attitude on this clip is more playful yet New York. Kemba says he linked up with Jeffrey Almonte, aka the kid who made that ultra-viral "chopped cheese" video.

Kemba will only have so much time to celebrate this, though; today, it was announced that he will be joining Boogie, Michael Christmas, and Kaydio on the first No Ceilings Tour from Pigeons & Planes. They kick things off on April 18 in DC, hitting a number of markets before the tour ends in Los Angeles in May. Check out the full schedule, as well as the complete "Already" video down below.

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Kemba Bears His Black Soul on His New Opus, 'Negus'

"Please don't call me conscious, don't call it political/please don't deem this lyrical, these are Negro spirituals"

With that, welcome to Kemba's Negus. Over an intoxicating array of Frank Drake beats, Kemba cuts open his chest, pulls out his heart, and squeezes his essence onto the pad. He didn't say much in the note he sent over with the project (which he'd been working on for three years), although he did mention that he's "excited and nervous to share it, especially in the times we're in today."

If you're looking for your hip-hop to help you understand where you are as a black person in America in 2016, this 12-track opus should be your guide. Or at the very least, your starting point. Stream this one below, and grab it for free over on Bandcamp, or on iTunes.

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